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Marketing the energy and excitement of Indy’s premier tennis championships was great fun. We created a look that conveys the spirit and fast pace the tournament offers. Print ads were placed in major publications, while posters and billboards dotted the city. On-site signage was created to compliment the campaign and the web site was overhauled, including online ticket sales, to capitalize on the tremendous traffic the event experienced leading up to and during the two week tournament.